Wednesday, April 19, 2017

Pivot Works Ltd ,Marketing Manager Jobs in Rwanda



ROLE & RESPONSIBILITIES
The marketing manager will be responsible for generating high volumes of customers and driving the scale up of marketing efforts across Kigali. To accomplish these goals, the marketing manager will work with local government, advertising, and community based partners to implement methods that are customer generating. The marketing manager will experiment with a range of low-touch marketing options, demonstrate their success, and come up
with a plan (financial and operational) to scale and sustain them.
This position will start out as a 3-month contract with possibility of extension.
KEY DUTIES & RESPONSIBILITIES
Branding
  • Increase pit emptying sales via strategic branding and development of relevant materials
  • Identify and implement branding activities within different community networks and channels
  • Train and manage a team of marketing agents to carry out marketing activities at the local community level
  • Ensure production and distribution of marketing materials
  • Track, monitor, and report marketing KPIs to project manager
Consumer Marketing
  • Use available research and usage data to develop and implement effective customer recruitment strategies
  • Identify and effectively address challenges with current marketing approach
  • Develop a successful, standardized, and comprehensive system of messaging/marketing for salespeople
  • Develop and monitor budgets for marketing activities and evaluate long term potential and sustainability of different activities
  • Support day to day operations of the marketing agents to ensure that marketing activities are successfully carried out
REQUIREMENTS
  • Bachelors degree in marketing or business related discipline
  • Proven experience in designing and implementing consumer marketing & branding activities
  • Proven experience in developing marketing strategies for low income customer bases
  • Willingness to attend pit latrine empties in order to gain strong understanding of the service, business model, and customer type
  • Excellent verbal and written communication skills
  • English and Kinyarwanda
  • Ability to analyze data, develop presentations, and routine reports
  • Good understanding of the marketing channels available in Kigali
Application Process
If you meet the qualifications described above and are confident that you’re a great fit for this position, please send the following materials to info@pivotworks.co. Application period is from April 19- April 30 2017. Work will start immediately.
Note: Applicants who do not submit a complete package in compliance with the guidelines below will not be considered.
  1. Cover letter describing your experience and why you are the best candidate for the job;
  2. CV/resume; and
  3. Description of a project you worked on to market products and services to low income customers

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